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160904-0014 - Shopping at Daimaru

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Inside Meiji 1890s Unknown

Hikifuda (引札), a print used as an advertising flyer by local shops. They were popular from the 1800s through the 1920s.

This print shows a woman in kimono shopping at Daimaru, the silk merchant that later became a famous department store chain.

In the back, a shop employee with a soroban (Japanese abacus) can be seen.
Kjeld Duits Collection
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Daimaru, abacus, advertising, clothing, fashion, hairstyles, hikifuda, kimono, occupations, people, posters, shopping, soroban, women, work
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160904-0014 - Shopping at Daimaru